Privacy Policy


This Data Protection Notice (“Notice”) sets out the basis which Premier Taxis Pte Ltd (“Premier”, “we”, “us”, or “our”) may collect, use, disclose or otherwise process personal data of our customers in accordance with the Personal Data Protection Act. This Notice applies to personal data in our possession or under our control, including personal data in the possession of organisations which we have engaged to collect, use, disclose or process personal data for our purposes.


1. As used in this Notice:
customer” means an individual who (a) has contacted us through any means to find out more about any goods or services we provide, or (b) may, or has, entered into a contract with us for the supply of any goods or services by us; and
personal data” means data, whether true or not, about a customer who can be identified: (a) from that data; or (b) from that data and other information to which we have or are likely to have access.

2. Depending on the nature of your interaction with us, some examples of personal data which we may collect from you include but are not limited to:

  • personal information linking back to the individual such as name, gender, date of birth and personal identification numbers;
  • contact information such as residential or mail address, email address and phone numbers;
  • voice recordings of conversations; and
  • technical information such as IP address or any unique identifier for the device being used to access our website or to enable usage of Premier’s in-vehicle devices.


3. Premier collects personal data about its customers for specific purposes such as, but not limited to, providing our services, conducting our business activities, administering our operations, complying with statutory regulations and establishing our legal claims.

4. We may collect, use and/or disclose your personal data for any or all of the following purposes, which include but are not limited to:

  • verifying your identity;
  • processing and fulfilment of ride-hailing bookings;
  • processing payment or credit transactions;
  • handling lost and found reports;
  • exchanging of transactional messages;
  • carrying out market research and customer satisfaction survey;
  • transmitting to any unaffiliated third parties including our third party service providers and agents, and relevant governmental and/or regulatory authorities, for the aforementioned purposes;
  • marketing and communicating with you in relation to products and services offered by Premier and its related companies and/or its business partners.
  • complying with any applicable laws, regulations, codes of practice, guidelines, or rules, or to assist in law enforcement and investigations conducted by any governmental and/or regulatory authority;
  • establishing our legal claims; and
  • any other incidental business purposes in connection with our provision of the goods and/or services requested by you.


5. You may withdraw your consent and request us to stop collecting, using and/or disclosing your personal data or request access or make corrections to your personal data held by us, by writing to: You can also write to this email address for any questions or feedback relating to this Notice.

6. The consent that you provide for the collection, use and disclosure of your personal data will remain valid until such time it is being withdrawn by you in writing.

7. Whilst we respect your decision to withdraw your consent, please note that depending on the nature and scope of your request, we may not be in a position to continue providing our goods or services to you and we shall, in such circumstances, notify you before completing the processing of your request.

8. Please note that withdrawing consent does not affect our right to continue to collect, use and disclose personal data where such collection, use and disclose without consent is permitted or required under applicable laws.


9. To safeguard your personal data from unauthorised access, collection, use, disclosure, copying, modification, disposal or similar risks, we have introduced appropriate administrative, physical and technical measures such as up-to-date antivirus protection, encryption, use of privacy filters, and disclosing personal data both internally and to our authorised third party service providers and agents only on a need-to-know basis.

10. You should be aware, however, that no method of transmission over the Internet or method of electronic storage is completely secure. While security cannot be guaranteed, we strive to protect the security of your information and are constantly reviewing and enhancing our information security measures.


11. We may retain your personal data for as long as it is necessary to fulfil the purpose for which it was collected, or as required or permitted by applicable laws, or when it is no longer necessary for legal or business purposes.


12. This Notice applies in conjunction with any other notices, contractual clauses and consent clauses that apply in relation to the collection, use and disclosure of your personal data by us.

13. We may revise this Notice from time to time without any prior notice. You may determine if any such revision has taken place by referring to the date on which this Notice was last updated on our website. Your continued use of our services constitutes your acknowledgement and acceptance of such changes.

Effective Date: 15/08/2019
Last Updated: 15/08/2019